Dr. Rohit Bansal is working as an Academic Professor in Windsor University, USA as well as Adjunct Faculty in Rockford College, Sydney, Australia. He is a perseverant, passionate academician cum seasoned professional. With a rich experience of 18 years, he has achieved growth through robust and proactive academic initiatives.
He is also working as an online Instructor on Udemy.com (an online learning and teaching platform) and has launched seven online courses with 18,000 students enrolled to date.
He has authored and edited 60 books with renowned national and international publishers, including Springer Nature, IGI Global, Scrivener-Wiley Publishing, De Gruyter, Central West Publishing, etc. In addition, he has published more than 200 research papers and chapters in national and international journals of repute, including Scopus-indexed journals and edited books.
His research work has been published by leading publishers such as Springer, MDPI, Hindawi, IGI Global, Cell Press, De Gruyter, Elsevier, Inderscience, Wiley, etc. He has also presented papers at 60 conferences and seminars, including IIM Indore, IIM Ranchi, IIM Jammu, and IIM Kozhikode.
His areas of interest include marketing management, organizational behavior, services marketing, customer engagement, digital marketing, influencer marketing, mental health and well-being, emerging technologies, Industry 5.0, sustainable development, e-learning, and organizational development.
He has proficiency in handling graduate and postgraduate students by using interactive discussions and “hands-on” approaches to help them undergo experiential learning.
He serves as a member of the Editorial Advisory Board for many national and international peer-reviewed journals. He is also the Managing Editor of the International Journal of 360° Management Review and International Journal of Techno-Management Research.
Dr. Rohit has served as a member of technical committees for many international conferences. He has also acted as a Session Chair and speaker at numerous international conferences. He has been awarded multiple times for his contributions to academics and research.